غدير ب. .; صالح ك. . Electric Word Of Mouth (Ewom) Effect On Brand Equity. Latakia University Journal - Economic and Legal Sciences Series, [S. l.], v. 42, n. 6, 2021. Disponível em: https://journal.latakia-univ.edu.sy/index.php/econlaw/article/view/10276. Acesso em: 30 jul. 2025.